In an era when technology reigns supreme and HR professionals are constantly communicating via email, social media, and other online networks, is there a point where we say that all HR professionals are losing the human touch? Does the daily routine of sourcing candidates all across the Internet hurt our “soft” skill set and make us unable to communicate effectively offline? In my opinion, they don’t. As easy as it is to hide behind the iron curtain of your computer monitor, I believe that human resource professionals have yet to lose that human touch.
But the danger is there, so it’s important to understand why human touch and interaction is indispensable in the HR industry. Here are a few reasons why this type of connection is so valuable.
Anyone who is on LinkedIn has seen the number of profiles that have 500+ connections and seem to be the ultimate networking geniuses. Unfortunately for the majority of these people, the connections they’ve acquired on networking sites like LinkedIn are just that, connections. It’s safe to assume that a large percentage of these connections are random or added for marketing purposes. Going beyond electronic communication to a more direct, physical contact is important if you want to establish a real connection with someone.
Having connections online is one thing, but being able to network and interact in person creates a sense of building a relationship. It’s so easy to email back and forth and seemingly be best friends without even meeting in today’s technological age. Communicating in person is a proven method to improve efficiency in your workplace. Even if you’re bound by geographical limits, use programs such as Skype to create a face-to-face interaction with someone, or at least talk on the phone from time to time.
When it comes to developing future business relationships or relationships between different departments, it’s hard to really build something sustainable when the relationship is behind a computer screen. The importance of face-to-face networking is that it adds that personal, human connection you need for real collaboration. Encouraging this type of communication will allow your office to be more flexible and even make working from home a few days a week more feasible. If you have a strong personal relationship with your employees, they’re more likely to have a strong work ethic in your company.
So, have all human resource professionals lost touch with the human aspect of recruiting and development? Again, I would say no. I think there are those who might have lost some type of touch, but most understand the value of this aspect of human resources and how important it is to keep it alive.
In what ways, if any, have you lost the “human” touch as an HR professional?